Localisation
Where businesses want to expand market reach across multiple countries, it’s crucial to ensure messaging is personalised to each geographical region, and customer experience remains a key focus.
Getting personal through localisation
Our localisation services enable businesses to market their services to customers in multiple languages. By providing materials in a customer’s native language, from sales brochures and catalogues to full websites, we can enhance their overall experience.
We work closely with our clients to convert their offline and online sales and marketing materials into multiple language versions that enhance customer experience and improve brand perception.
Relying on online language translators alone can incur some embarrassing mistakes – and when you’re looking to attract new customers, it’s important to carefully consider cultural differences between countries and local traditions. Professional localisation services ensure that the message and brand identity are conveyed accurately and effectively while maintaining cultural sensitivity. This is particularly important in fields such as marketing and advertising, where cultural nuances can have a significant impact on the success of a campaign.
Our localisation services
We’ll assign your work to an individual or a team of translators, depending on your language requirements. This means that we’re able to engage the right people to translate each specific language and ensure that local dialects are incorporated, where needed.
By adapting content and communications to suit local markets, businesses can increase their reach and grow their customer base in new regions.
Localisation services we support businesses with:
- Website
- Mobile App
- Software
- Multimedia content
- Marketing campaigns
- Sales and Marketing material
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A global language partner
At NRL, we offer high-quality localisation language services to help businesses reach their target audiences in different regions around the world.
Our team of experienced localisation experts and linguists can provide support in more than 135 languages to ensure that content is adapted to meet the cultural and linguistic requirements of the target market, while maintaining brand identity and message consistency.
The trusted translation experts
We’ve delivered translation support to organisations since 1965, so you’ll be in good hands when you engage our services to help your business reach more countries and grow your international trade.
Working across a range of industry sectors, we’re a long-standing member of the Institute of Translation and Interpreting (ITI), which means our translation work is endorsed and meets industry best practice.
Supporting the gaming sector
When it comes to making games as accessible as possible for people to play across the world, we’re on hand to help. We can provide language translation to transform the gaming experience, whilst utilising our localisation services to translate game packaging, websites and marketing campaigns into multiple languages.
Working with marketing agencies
For marketing and advertising agencies looking to help their clients work globally, we’re able to provide a mutually beneficial partnership.
We’re passionate about languages and customer experience. We understand the importance of clear and accurate translation to ensure that your message is not lost, and that marketing campaigns have a clear call to action that resonates with everyone. By providing effective marketing campaigns that are tailored to specific regions, we help our clients promote their brand in the best way possible.
Other services we provide
Translation
Our translation services offer complete accuracy and precision for all kinds of documents, including short sections of text and large technical documents. With the greatest care and attention taken by our specialists to ensure you receive a highly accurate translation.
Interpreting
Our interpreting services can be booked face-to-face where interpreters are needed for your business meetings, conferences and legal procedures. We also provide remote interpreting through video technology such as Teams and Zoom.
Proofreading
Our proofreading services can be used to check pre-translated documents are correctly translated, so that the meaning of the text is not misinterpreted when read in its native language. This service is especially useful where you have received translated materials but are unsure of the quality of the work, or where machine translation or AI has been used.
Audio Visual
Our audio visual services help to ensure your audiences can experience video and other media content in their native language. Through the use of subtitles, dubbing and voiceover, user experience can be enhanced to deliver content to people in multiple languages.
Mobilisation
Our mobilisation services provide support for companies engaging workers overseas. Whether you’re looking for help for workers to understand in-country documentation, or an interpreter to help them feel at ease in their new location and navigate their new country of residence.
Personal Documents
Our services are also available if you are looking for support to translate your documents into another language. Where documentation needs to be translated for formal procedures such as mortgage applications and education, we’ll ensure a fast and accurate response.
Expertise across a wide range of sectors
We understand that each industry sector has a different requirement for language solutions. Here at NRL we can ensure your request is assigned to the most experienced translator or interpreter – who understands your industry, the terminology and acronyms.
We’ve supported legal professionals with a range of language solutions for decades – trusted by them to provide a discreet service.
LegalOur translation and interpreting services are available to any business that wants to remove language barriers that prevent them from growing internationally or effectively communicating with customers.
BusinessOur financial sector language services provide the vital level of accuracy organisations need to ensure translations are always accurate.
FinanceWe work with education establishments to ensure they have all the necessary documentation translated and can provide a great experience for international students.
EducationWe’re time-served experts in supporting technical and engineering companies, providing a range of translation and interpreting solutions.
Technical and EngineeringOur language solutions allow marketing agencies and in-house teams to gain the technical support needed to reach customers across the world in their preferred language.
MarketingFor game developers, providing engaging content in multiple languages helps to boost the user’s experience and allow gamers to explore virtual environments in their native languages.
GamingWe support medical and scientific companies across the supply chain with high quality language services that help them to confidently trade internationally.
Medical and ScientificWe’re a trusted partner to the travel and tourism sector to ensure their messages are accurately communicated in multiple languages.
Travel and TourismIn the construction and industrial sectors, effective communication across a range of different languages could be the crucial factor for successful project management.
Construction and IndustrialWe provide a range of translation and language services to ensure cultural exhibitions and events can be enjoyed by everyone, no matter the language they speak.
Art, Literature and CultureGet in touch
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